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🎉 Holiday Sale Starts Now 🎉

    About Us

    We are an online store based in California. We focus primarily on creating innovative toys & games for kids. NewWave was created because when the holidays came around it was difficult to shop for friends and family. It took many hours of scrolling through the internet to find the latest and greatest gifts to surprise them with. So we thought why not create a store that makes gift shopping easier for everyone by providing our customers with some of the coolest products in the world. NewWave makes Christmas shopping for kids a whole lot easier!

    Our Story


       "We met in University, both young marketing, busy entrepreneurs. We didn't start NewWave until later in life, but it has been our passion ever since. When we stumbled upon our first successful DIY inventions we turned it into what you see now. We have finally handed off the business to our kids, and are proud of what they have been able to accomplish. We appreciate every single one of you who land on our website and hope you enjoy your experience. It truly is a dream come true and we cannot thank all of you enough."

     - Justin & Erika Johnson, Founders of NewWave